Drop 001 — Not All Wounds Are Visible

Every product in this collection is more than clothing—it’s a statement. Inspired by the life and legacy of David “Simp,” this drop reminds us that not all wounds are visible. Each piece was created to carry a message of hope, resilience, and awareness for mental health and veteran struggles.

When you wear Simp’s Standard Co., you’re not just wearing apparel—you’re carrying a story, starting conversations, and helping us push hope forward.